Creation date :
2019
Sector:
Premium brand of sit-stand desks
Size :
5-9 employees
Location:
Paris
Financing used :
Karmen Factor
Amount :
Variable
Result:
Cover payment deadlines for business customers
Quote
"Karmen has enabled us to finance our growth by accepting more orders while improving our cash flow and financial visibility."
Ingrid

Aum World

Founded in 2019 by Ingrid Vacquerie, Aum World is a French brand specializing in height-adjustable sit-stand desks. The company stands out for its ambition to democratize these premium products at affordable prices to promote well-being at work.

A need for B2B financing

Aum World achieves 40% of its sales with professional customers (companies, public authorities, distributors) who pay within 30 or 45 days, sometimes with delays due to their organizational complexity. This discrepancy with manufacturers' payment requirements creates a growing need for cash, which slows down marketing, sales and product investments.

Our response

Since March 2023 (short-term financing) and January 2024 (Factor solution), Karmen has been supporting Aum World with a scalable credit line adapted to their growth. This solution has enabled the company to accept larger and more frequent B2B orders, develop its product range in line with customer needs, and optimize its inventories to avoid stock-outs while achieving economies of scale.

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